
the one that makes it
gochujang
korea's fermented chili paste — funky, sweet, slow-burning. deep heat, not raw heat. we ferment ours in-house.
watch it made
no wok theatre. just the build.
every component prepped from scratch, assembled cold to order. this is the actual seoul bowl, start to finish.
the story
where it comes from
gochujang isn't a sauce you buy and squeeze. it's a ferment — chili, glutinous rice, soybean — left to age until the heat turns round and the sweetness turns savoury. that patience is the whole flavour.
korea eats this as bibimbap: rice, vegetables, a fried egg, a spoon of gochujang, tossed hard at the table so every grain gets coated. it's a bowl built to be mixed, not admired.
the 97 / 3
what we changed
in Korea this is beef and a raw egg. we keep the gochujang, the kimchi and the toss — and swap in charred paneer and edamame for 28g of protein with no meat.
97% familiar · 3% you've never had
how it's built
cold-makeline, no frying

sesame spinach and rice, laid down first so everything above stays crisp.

gochujang-glazed paneer, house kimchi, edamame, pickled radish — cold-makeline, never fried.

ginger-scallion drizzle and crushed peanuts, tossed the second before it's yours.
lil nuggets
things to say at dinner
traditional gochujang is aged outdoors in onggi clay pots on a rooftop platform called a jangdokdae — sometimes for years.
kimchi has its own museum in Seoul, and Korea once sent it to space for its first astronaut.
'bibimbap' literally means 'mixed rice' — the mixing is the recipe, not an afterthought.
make it at home
a home version
2 bowls · 25 min
ingredients
- ·1 cup cooked rice
- ·150g paneer, cubed
- ·2 tbsp gochujang
- ·1 tbsp honey
- ·1 tsp sesame oil
- ·handful spinach, wilted
- ·2 tbsp kimchi
- ·½ cup edamame
- ·scallions + peanuts to finish
method
- 1whisk gochujang, honey and sesame oil into a glaze.
- 2sear the paneer hard, then toss in half the glaze off the heat.
- 3wilt spinach with a pinch of sesame, blanch the edamame.
- 4build over rice: spinach, paneer, kimchi, edamame in sections.
- 5drizzle the rest of the glaze, top with scallion and crushed peanut. toss to eat.
the secret we keep
we ferment our own gochujang and kimchi — the depth from that you can't shortcut at home. a good store paste gets you 90% there.
what's in it
every dish is veg · swap paneer for chicken, same price · air-fried falafel on request
allergens
our kitchen isn't allergen-free — tell us what you can't have and we'll tell you exactly what's in it.
pairs well: a strawberry-matcha milk cuts the heat perfectly.
chef's note: we glaze the paneer to order so it hits your desk still sticky, not set.
the numbers
28g
protein
~440
kcal
- ·fermented, gut-friendly
- ·plant + dairy protein
- ·zero frying
numbers approximate · base-dependent
why it's good
the protein and the ferment do the work — you leave full, you don't crash at 3.
gochujang gives you the heat and hit of a takeaway with none of the grease.
have it your way, or ours.
more bowls



